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Digital Leader

Digital Leader: 5 Simple Keys to Success and Influence


by erik qualman

9780071792424 0071792422

Success as a leader requires a radical shift in thinking and a leap into the world of total transparency.  Whether a CEO, student, small business owner or school teacher, we can shape our life and legacy starting today.  The advent of radical and accessible technology is changing self-expression and perception. We are all mini-heroes and celebrities to someone.

Rather than being intimidated by this prospect, it’s an opportunity to exert control over our communications and harness an innovative path to personal and professional leadership.  The personal is now powerful. DIGITAL LEADER serves as a catalyst for empowerment, offering the insight and understanding to become a more effective leader both on and offline.

Erik Qualman is author of the international bestseller Socialnomics, which examines the larger cultural shifts created by social media platforms. Now he brings his expertise to the empowerment of the individual.

In order to take full control of their personal stamp, Qualman walks readers through the five key habits of the digital leader, which form the acronym STAMP:

·         Simple: How to find success paring back, focusing, and narrowing things down to their element

·         True: The process of finding and remaining true to your passion

·         Act: Nothing happens without action – how to take the first step

·         Map: Goal and visions are needed to get where you want to be – how to create your map

·         People: Success doesn’t happen alone.  The act of listening, networking, following, attracting people to you

By continually pulling together these elements, by themselves or in tandem, readers will find they are more efficient, more effective, more engaged, with true direction and a roadmap to get there.

DIGITAL LEADER pulls from multiple resources while entertainingly interweaving relevant and practical examples – from Steve Jobs, Dr. Seuss, Mark Zuckerberg, Forrest Gump, and hundreds of others. Readers will learn how lead a passionate, and purpose-filled life, in this hyperkinetic digital age.

About the Author:
Erik Qualman  is the author of Socialnomics: How Social Media Transforms the Way We Live and Do Business. Called a Digital Dale Carnegie, Qualman is the founder and owner of socialnomics.com, which PC Magazine ranked as a Top 10 Social Media Blog. For the past 17 years Qualman has helped grow the digital capabilities of many companies including Cadillac, EarthLink, EF Education, Yahoo, Travelzoo and AT&T. He sits on the Advisory Boards of Manumatix, ShopVisible and Bazaarvoice Inc. Qualman is an MBA Professor at the Hult International Business School. He holds a BA from Michigan State University and an MBA from the University of Texas. He was Academic All-Big Ten in basketball at Michigan State University and still finds time to follow his beloved Spartans while living in Boston with his wife and daughter.

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For publicity or to arrange author interviews, please contact Doug Blair at 905-430-5134 or by email at dougb@mcgrawhill.ca

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