How to be Exceptional

September 10, 2012
By: Barbara steel
ISBN 13: 9780071791489
ISBN 10: 0071791485
Price: $33.95
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You run a department, a division or an entire company. Everything is going smoothly, everyone respects your abilities and no one complains about you. But are you exceptional? In difficult business times, true success requires nothing less than the best.

Jack Zenger, Joseph Folkman, Robert Sherwin and Barbra Steel authors of How to Be Exceptional, provide readers with a revolutionary approach to leadership development. Instead of focusing on weaknesses and how to overcome them, this new book focuses on strengths and how to magnify them – what the authors call “strengths-based leadership development.”

Zenger Folkman is on the leading edge of the pivotal new movement of Strengths-Based Leadership Development. Their robust and propriety research studies found dramatic differences with organizations who espouse this leadership development model, such as:

  • 4 – 6 times higher profits
  • 6 times higher sales revenues
  • 10 – 20 times higher levels of employee engagement
  • 3 – 4 times reduction in employees thinking about quitting
  • 50% fewer employees who leave
  • Double the satisfaction with pay and job security
  • 4 – 5 times more employees “willing to go the extra mile”
  • 1.5 times higher customer satisfaction ratings
  • Over 3 times safer work environment

“We have moved from a focus on fixing leadership weaknesses all the way over to a focus on building strengths,” explains John Zenger and Joseph Folkman. “Without question, it is the most profound change in this realm to occur in the past 50 years,”

When you magnify your leadership competencies to the level of exceptional, employee engagement increases, productivity rises and profitability soars. Learn how to make your business and career dreams a reality with How to be Exceptional.

About the Authors:

“Jack” Zenger and Joe Folkman are the cofounders of Zenger Folkman and bestselling coauthors of The Inspiring Leader and The Extraordinary Leader. Zenger Folkman utilizes evidence-driven, strengths-based methods to improve organizations and the people within them.  Bob Sherwin, Jr., is Chief Operating Officer and Barbara Steel is Senior Vice President of Leadership Effectiveness at Zenger Folkman.

About Zenger Folkman:

Since 2003, Zenger Folkman has been providing leadership and performance development that directly drives organizations’ profitability. Founded on pioneering empirical research using 360-degree assessments and other surveys, Zenger Folkman has built one of the world’s largest collections of leadership research data. Based on that data, Zenger Folkman has crafted a set of practical and provable techniques that focus on building strengths in today’s modern business environment. Using implementation tools, personalized coaching and more, Zenger Folkman’s approach lifts the performance of leaders, coaches and individual contributors to deliver today’s most sensible and flexible leadership training programs. More information can be found at:

About The CLEMMER Group:

The CLEMMER Group, a Canadian consulting and training firm led by leadership expert Jim Clemmer, announced a strategic partnership to bring Utah-based Zenger Folkman’s award-winning strengths-based leadership development system to Canada. For three decades, Jim Clemmer and The CLEMMER Group’s  practical leadership books, workshops, and team retreats have helped hundreds of thousands of people worldwide improve personal, team, and organizational performance. An international bestselling author, Jims’ seven books have been published in over a dozen languages. Jim is a popular columnist and a regular guest on radio and television programs. More information about Jim Clemmer and The CLEMMER Group Inc. can be found at:


For publicity or to arrange author interviews, please contact Doug Blair at 905-430-5134 or by email at


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