Mgrl Econ & Ob Ise Print + Connect Package
7th Edition
1264553595
·
9781264553594
© 2021 | Published: July 15, 2021
Empower your students to solve today’s important business problems with the basic tools of economics and without overwhelming calculus. Ideal for MBA courses, Brickley focus on data-driven decision-making and managerial applications within the stru…
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Part 1: Basic Concepts
Chapter 1 Introduction
Chapter 2 Economists’ View of Behavior
Chapter 3 Exchange and Markets
Part 2: Managerial Economics
Chapter 4 Demand
Chapter 5 Production and Cost
Chapter 6 Market Structure
Chapter 7 Pricing with Market Power
Chapter 8 Economics of Strategy: Creating and Capturing Value
Chapter 9 Economics of Strategy: Game Theory
Chapter 10 Incentive Conflicts and Contracts
Part 3: Designing Organizational Architecture
Chapter 11 Organizational Architecture
Chapter 12 Decision Rights: The Level of Empowerment
Chapter 13 Decision Rights: Bundling Tasks into Jobs and Sub-units
Chapter 14 Attracting and Retaining Qualified Employees
Chapter 15 Incentive Compensation
Chapter 16 Individual Performance Evaluation
Chapter 17 Divisional Performance Evaluation
Capstone Case Study on Organizational Architecture: Arthur Andersen LLP
Part 4: Applications of Organizational Architecture
Chapter 18 Corporate Governance
Chapter 19 Vertical Integration and Outsourcing
Chapter 20* Leadership: Motivating Change within Organizations
Chapter 21 Understanding the Business Environment: The Economics of Regulation
Chapter 22 Ethics and Organizational Architecture
Chapter 23* Organizational Architecture and the Process of Management Innovation
Chapter 1 Introduction
Chapter 2 Economists’ View of Behavior
Chapter 3 Exchange and Markets
Part 2: Managerial Economics
Chapter 4 Demand
Chapter 5 Production and Cost
Chapter 6 Market Structure
Chapter 7 Pricing with Market Power
Chapter 8 Economics of Strategy: Creating and Capturing Value
Chapter 9 Economics of Strategy: Game Theory
Chapter 10 Incentive Conflicts and Contracts
Part 3: Designing Organizational Architecture
Chapter 11 Organizational Architecture
Chapter 12 Decision Rights: The Level of Empowerment
Chapter 13 Decision Rights: Bundling Tasks into Jobs and Sub-units
Chapter 14 Attracting and Retaining Qualified Employees
Chapter 15 Incentive Compensation
Chapter 16 Individual Performance Evaluation
Chapter 17 Divisional Performance Evaluation
Capstone Case Study on Organizational Architecture: Arthur Andersen LLP
Part 4: Applications of Organizational Architecture
Chapter 18 Corporate Governance
Chapter 19 Vertical Integration and Outsourcing
Chapter 20* Leadership: Motivating Change within Organizations
Chapter 21 Understanding the Business Environment: The Economics of Regulation
Chapter 22 Ethics and Organizational Architecture
Chapter 23* Organizational Architecture and the Process of Management Innovation
Empower your students to solve today’s important business problems with the basic tools of economics and without overwhelming calculus. Ideal for MBA courses, Brickley focus on data-driven decision-making and managerial applications within the structure of an organization. Using multidisciplinary examples, students leverage the underlying economic framework to analyze a variety of problems managers face today. It also provides an in-depth analysis of the firm and corporate governance topics.
Brickley paired with Connect Economics provides assignable,auto-gradable versions of test bank content. Assignable content is fully integrated with the eBook. Students are also able to search, highlight, and take notes within the ReadAnywhere eBook and complete adaptive reading assignments offline. Connect provides instructors with powerful reporting tools allowing them to plan, track, and analyze student performance across learning outcomes.
SmartBook 2.0: SmartBook, the first and only adaptive reading experience, transformed the way students read. It took them from a passive and linear experience, to an engaging and dynamic one, where students were more likely to master and retain important concepts. SmartBook 2.0 takes this even further by personalizing learning to individual student needs, continually adapting to pinpoint knowledge gaps and focus learning on concepts requiring additional study. SmartBook 2.0 fosters more productive learning, taking the guesswork out of what to study, and making students better prepared for class. For instructors, SmartBook 2.0 tracks student progress and provides insights that guide teaching strategies and advanced instruction, for a more dynamic class experience. SmartBook 2.0 is mobile and available offline.
EconEveryday.com Current Events Blog: We make it easy to bring current events into your course. Our blog provides a quick summary of articles/podcasts/videos and tags content by topic and area of interest (i.e. student majors) to make it easy to find. We also offer discussion questions for pick-up and go implementation. Content is updated weekly. To learn more, visit www.econeveryday.com.
Writing Assignment Plus: Writing Assignment Plus delivers a learning experience that helps students improve their written communication skills and conceptual understanding. Faculty can assign, monitor, grade, and provide feedback on writing projects efficiently. Built-in grammar and writing review helps students improve writing quality while an originality check helps students correct central plagiarism before submission. End result? Improved workplace skills of writing in critical thinking.
Test Builder in Connect: Available within Connect, Test Builder is a cloud-based tool that enables instructors to format tests that can be printed or administered within a LMS. Test Builder offers a modern, streamlined interface for easy content configuration that matches course needs, without requiring a download. Test Builder provides a secure interface for better protection of content and allows for just-in-time updates to flow directly into assessments.
Updated, Relevant Examples for Students to Understand Todays Business Environment: Updated case studies permeate each chapter, as well as updated problem sets, boxed materials and exhibits. Updated refer?ences and recent relevant research are cited. Data has been updated, where appro?priate. These changes will help students to better understand how economics can be used both to compete in todays marketplace and to design more effective organizations. Key managerial insights from important recent research in organizational economics have been added.
This edition continues to focus on core economic concepts that are critical for managers and eliminates overwhelming calculus.
Comprehensive, cross-functional framework: The authors describe and integrate important research findings published across several functional areas, then demonstrate how to apply the framework to specific organizational problems.
Problems and exercises: Real organizational problems, both within the chapter and at chapters end, are drawn from the business press and consulting engagements. The authors have structured exercises that provide readers with a broad array of opportunities to apply the framework to problems like ones they encounter as managers.
Topic integration of strategy and organizational architecture: Students learn how elements of the business environment (technology, competition, and regulation) drive the firm's choice of strategy as well as the interaction of strategy choice an organizational architecture.