Business Communication: Developing Leaders For A Networked World

Interpersonal Skill Development. In a post-pandemic world, students will need better interpersonal skills, including better team skills, better writing skills, stronger presentation skills, and the ability to adapt to new technologies. These skills are essential for in-person, virtual, and hybrid environments. To reflect this growing demand, additional and updated content has been added to the second Canadian edition to help students develop interpersonal skills for each of these contexts.

New chapter: Inclusion in a Diverse Workplace. This new chapter emphasizes the growing importance of diversity, equity, and inclusion in organizations. Highlights of the chapter include:

• Updated information from prior editions about gender and generational similarities and differences.
• Novel sections on race and ethnicity, sexual orientation and gender identity, religion, mental health and mental wellness, physical disability, neurodiversity, and other forms of diversity.
• Novel sections about inclusive communication and capturing the voice of employees.
• New Ideas in Action features Kim Davis on cultivating diversity and inclusivity.

Increased Focus on Diversity and Inclusivity. Cardon was reviewed by current professors and Diversity, Equity, and Inclusion experts to ensure that the content aligns with best practices in diversity and inclusion. Many updates across all chapters focused upon Indigenous inclusion, cultural sensitivity, and gender neutrality.

Updated Statistics, Research and Examples. Every chapter in the second Canadian edition has been updated to include the latest research and current examples.

Practice-Based Learning Modules with Ametros Learning. Available through McGraw Hill's Connect platform as an optional assessment, Ametros experiential learning modules are designed to empower students with essential, career-ready skills. The Ametros platform engages students through AI-driven, dialogue-based interactions featuring generative teaching assistants and role-play characters. Available modules include "Business Communication" and "Professional Communication."

Credibility. Cardon maintains a central theme of credibility and communicates why credibility is essential to effective communication in today's rapidly changing business environment. Principles of relationship-building such as personal credibility, emotional intelligence, and listening hold a prominent role throughout the resource.

Business Case-Based Approach. Case studies are included at the start of every chapter to bring concepts to life. The case study is referenced throughout the chapter to engage readers, and to highlight relevant examples and samples.

Enhanced Coverage of Technology Cardon takes a view of social media use that includes team communication and communication with external partners. The need for students to develop an online professional persona that builds credibility is also addressed to prepare students for communication in the changing workplace.

Effective Writing Builds Relationships. Effective writing in the workplace is essential to building connections and a professional brand. Cardon's three-stage writing process drives excellence in critical thinking, collaboration, and productivity.

Commitment to Equity, Inclusion and Diversity. McGraw Hill believes in unlocking the potential of every learner at every stage of life. To accomplish that, McGraw Hill is dedicated to creating products that reflect, and are accessible to, all the diverse, global customers we serve. This includes, but is not limited to, the following:

• Refreshing and implementing content guidelines around inclusivity.
• Enhancing best practices in assessment creation to eliminate cultural, cognitive, and affective bias.
• Maintaining a robust photo library of diverse images that reflect our student populations.
• Including more diverse voices in the development and review of our content.
• Strengthening art guidelines to improve accessibility by ensuring meaningful text and images are distinguishable and perceivable by users with limited colour vision and moderately low vision.

Connect. The second Canadian edition of Business Communication: Developing Leaders for a Networked World is available in Connect. Connect is McGraw Hill's award-winning digital teaching and learning solution designed to enhance your teaching style. It allows you to deliver, personalize and measure your course with ease. Plus, Connect can integrate with your LMS system to provide a seamless experience for you and your students.

SmartBook. Within Connect, students have access to SmartBook, an adaptive learning and reading tool that personalizes content to each student's unique needs. Because SmartBook creates the ideal study path for each student, every minute they spend studying is the most effective minute possible. SmartBook highlights the key topics students should focus on, and supplies links to additional learning materials like slideshows, videos and more so they can enhance their understanding of key learning objectives.

Video Capture powered by GoReact. The video capture tool allows instructors to easily create speech assignments to provide students with live communication practice. Video Capture Powered by GoReact is fully integrated in McGraw Hill's Connect platform, and doesn't require any extra equipment or complicated training.

Writing Assignments. The Writing Assignment tool delivers a learning experience to help students improve their written communication skills and conceptual understanding. As an instructor you can assign, monitor, grade, and provide feedback on writing more efficiently and effectively.

Read Anywhere App. Our free ReadAnywhere App allows students to access SmartBook readings and assignments anywhere, anytime, online or offline so they never lose their place. With over 1 million downloads and an average rating of 4.6 out of 5 in the App Store, you can trust that accessing readings, highlights, and notes across all smart devices has never been easier.