Global Business Today
CHAPTER 1 Globalization
PART TWO Country Differences
CHAPTER 2 Country Differences in Political Economy
CHAPTER 3 The Cultural Environment
CHAPTER 4 Ethics in International Business
PART THREE Cross-Border Trade and Investment
CHAPTER 5 International Trade Theories
CHAPTER 6 Government Policy and International Trade
CHAPTER 7 Foreign Direct Investment
CHAPTER 8 Regional Economic Integration
PART FOUR The International Money System
CHAPTER 9 The Foreign Exchange Market
CHAPTER 10 The International Monetary System
PART FIVE Competing in a Global Marketplace
CHAPTER 11 The Strategy of International Business
CHAPTER 12 Entering Developed and Emerging Markets
CHAPTER 13 Exporting, Importing, and Countertrade
CHAPTER 14 Global Marketing and Research and Development
CHAPTER 15 Global Production, Outsourcing, and Logistics
CHAPTER 16 Global Human Resource Management
GLOSSARY
ENDNOTES
INDEX
NEW OPENING AND CLOSING CASES. Each chapter begins with a new or an updated Opening Case and concludes with a new or updated Closing Case that illustrates the relevance of chapter material for the practice of international business.
NEW POWER OF PROCESS. New to the seventh Canadian edition, Power of Process for Global Business Today helps students improve critical-thinking skills and allows instructors to assess these skills efficiently and effectively in an online environment. Available through Connect, preloaded journal articles are shared for instructors to assign. Using a scaffolded framework such as understanding, synthesizing, and analyzing, Power of Process moves students toward higher-level thinking and analysis.
NEW AND UPDATED MANAGEMENT FOCUS & COUNTRY FOCUS BOXES. Each chapter also contains two types of focus boxes. Updated Management Focus boxes, like the updated cases, illustrate the relevance of the chapter material for the practice of international business. Country Focus boxes highlight chapter issues in Canada and other countries.
Integrated Coverage of The Canadian Perspective
Although this book is geared to the Canadian reader, this does not mean that all of its examples are Canadian. The authors have written about the realities and examples that best portray chapter topical themes, as well as writing about what the market wants, based upon market research in the academic field. The textbook pays particular attention to small and medium-sized enterprises, which continue to play a vital role in the Canadian economy, and their push onto the international business scene.
Comprehensive and Up-To-Date Coverage
To be comprehensive, an international business textbook must clearly communicate
- how and why the world's countries differ;
- why a comprehensive review of the economics and politics of international trade and investment is necessary for understanding international trade;
- how the functions and form of the global monetary system are tied into global trade;
- how the strategies, objectives, and international structures of international business need to conform to certain guidelines set out by international organizations and other bodies; and
- the special roles of an international business's activities.
Focus on Critical Analysis of Complex Issues
Many issues in international business are complex and thus necessitate considerations of pros and cons. To demonstrate this concept to students, we have adopted a critical approach that presents the arguments for and against economic theories, government policies, business strategies, organizational structures, and so on. This is seen especially in the Debate the Issues boxes featured throughout the text.
Focus on Business Implications and Accessible Presentation
The seventh Canadian edition of Global Business Today offers many opportunities for students to engage with and apply the material to their lives and their future careers.
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