Introduction to Business Analytics equips students with the skills to ask the right questions, analyze data using tools like Excel®, Tableau®, Power BI®, and now Python® and GenAI, and interpret results to make informed business decisions. This title integrates an author-created framework called…
Business Analytics: Communicating with Numbers prepares students for the data-driven demands of today’s business world by equipping them with essential skills in data analysis, visualization, and communication. It offers a comprehensive, hands-on approach to business analytics, covering everything…
Managing supply chains has become one of the most complex processes that organizations have to implement and manage. In the 16 chapters of Supply Chain Management, logistics, marketing, and operations management concepts, principles, and strategies will be used to explain and illustrate supply chain…