Introduction to Business Analytics: 2026 Release ISE
2. Obtain the Data: Data Sources and Data Preparation
3. Analyze the Data: Basic Statistics and Tools Required in Business Analytics
4. Analyze the Data: Descriptive Analytics and Diagnostic Analytics
5. Analyze the Data: Predictive Analytics and Prescriptive Analytics
6. Report the Results: Using Data Visualization
7. Marketing Analytics
8. Accounting Analytics
9. Financial Analytics
10. Human Resources, IT, Operations, and Supply Chain Analytics
11. Artificial Intelligence (AI)
12. Using the SOAR Analytics Model to Put It All Together: Three Capstone Projects
Appendix A: Excel Tutorial (Formatting, Sorting, Filtering, and Using Pivot Tables)
Appendix B: Tableau Tutorial
Appendix C: Power BI Desktop Tutorial
Appendix D: Basic Statistics Tutorial
Appendix E: Installing Excel’s Analysis ToolPak Add-In
Appendix F: Installing Excel’s Solver Add-In
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