Canadian Entrepreneurship And Small Business Management
Explore Canadian Entrepreneurship and Small Business Management
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CHAPTER 1 - The Role of Entrepreneurship and Small Business in Canada
CHAPTER 2 - The Small Business Decision
CHAPTER 3 - Evaluation of a Business Opportunity
PART 2 - PREPARING FOR SMALL BUSINESS OWNERSHIP
CHAPTER 4 - Organizing a Business - The Business Plan
CHAPTER 5 - Buying a Business and Franchising
CHAPTER 6 - Financing the Small Business
PART 3 - MANAGING THE SMALL BUSINESS
CHAPTER 7 - Marketing Management
CHAPTER 8 - Managing the Marketing Mix
CHAPTER 9 - Financial Management
CHAPTER 10 - Operations Management
CHAPTER 11 - Human Resources Management
CHAPTER 12 - Management Help: Mentors, Boards of Advisors or Directors, and Tax Assistance
PART 4 - LOOKING TO THE FUTURE
CHAPTER 13 - Managing Growth
CHAPTER 14 - Managing the Transfer of the Business
The 12th edition offers a thorough update, examining the latest data and emerging trends, with many new and carefully selected inclusive examples of inspiring new entrepreneurs making Canada's small business landscape more diverse than ever. This edition welcomes new co-author, Penny Farley from University Canada West, to further expand on this theme.
With its robust collection of cases and thought-provoking questions, indigenously-Canadian content, and award-winning accompanying digital learning tools, Balderson supports learning in a Canadian business context like no other resource. This text remains appropriate any entrepreneurship or small business management class at the college or university undergraduate or graduate level.
Accompanied by McGraw Hill Connect with SmartBook, our highly reliable course management and learning solution that enhances your unique voice and teaching style. This digital package is powered by personalization, leveraging adaptive technologies and applied simulations so students may learn more efficiently, retain more key information, and achieve better outcomes.
IMPACT OF COVID-19 Coverage of current issues such as the major effects of the pandemic on small businesses, and the aftermath, has been integrated throughout the chapters and their feature boxes.
TRENDING TOPICS The 12th edition has been thoroughly updated to include the latest examples and timely topics. It includes expanded discussion of social media marketing and TikTok, current issues such as inflation and the labour crisis, and the latest in technology such as AI and FinTech. Statistics and figures have also been thoroughly revised to offer the latest data available.
DIVERSITY IN LEADERSHIP This brand-new box feature sheds light on the importance of diversity in businesses by highlighting a variety of entrepreneurs and business leaders of diverse backgrounds. The new edition profiles numerous BIPOC and Indigenous ventures, members of LGTBQ2+ community, and disabled individuals who are breaking down barriers.
NEW CO-AUTHOR. Penny Farley from University Canada West has joins the author team. Penny's diverse background and experience lend a new voice to support the expanded diversity coverage in the 12th edition. Dr.Farley holds a research-based Ph.D. from the University of Exeter (UK) in Leadership. She completed her master's degree at the University of Hong Kong focusing on improving second language learners' composition skills and completed two bachelor's degrees at the University of British Columbia.
NEW DISCUSSION QUESTIONS have been added to many of the boxed features.
APPLICATION-BASED ACTIVITIES New and Canadian activities have been added to these popular auto-graded simulations, which help students immerse themselves in a business environment, analyze the situation, and apply their knowledge to world business situations. The Canadian ABA series features an outdoor sporting equipment retail business based in Tofino, BC.
CONNECT ASSIGNMENT MATRIX As Connect offers a wide variety of different content resources for you to assign to your students, this downloadable course planning document is available to assist you in your planning of course assignments (by chapter and by learning objective).
NEW CONNECT INTERFACE Featuring significant improvements to instructor workflows in Connect, with new features designed to make course management easier:
- NEW! Add Co-Instructors to a Section. Instructors can easily add additional instructors to any section.
- Updated Section Dashboard. The redesigned section dashboard surfaces important information about student performance and assignments without additional clicks.
- NEW! Optimized for Mobile and More Accessibility. Automatic resizing of screen for tablets and smart phones. New pages are screen reader compatible, keyboard navigable, and have up to 400% magnification.
- NEW! Assignments Tab. Provides a clean interface with the ability to view important assignment information without additional clicks.
BALANCED COVERAGE AND ORGANIZATION. Balderson's 4-part structure embodies its balanced approach to covering the essential aspects of starting a small business and everything involved in running it. Easy-to-follow and engaging, the text supports theory with hundreds of real-life business examples:
- Part One - The Decision to Start a Business
- Part Two - Preparing for Small Business Ownership
- Part Three - Managing the Small Business
- Part Four - Looking to the Future
ENGAGING PEDAGOGY. The boxed features throughout each chapter have been designed to engage students by giving them a glimpse into real-life entrepreneurs and examples of businesses that epitomize the diverse landscape of small businesses across Canada. When combined with the thought-provoking end-of chapter features, they provide the ultimate opportunity for class discussion and/or individual applied learning.
CASES. Numerous end-of-chapter cases illustrate the small business management concepts discussed in the text. These concepts are stated at the beginning of each case in the Instructor's Manual to aid in teaching. Each case proceeds in a logical order from start-up of the business, through management of the existing business, and finally to planning for the future.
CONTINUOUS CASE. This seven-part continuous case follows an entrepreneur's journey through starting and managing a new venture, allowing students to students to build upon the concepts learned as the course progresses. Previously found throughout the text, the case is now assignable in Connect and accompanied with auto-graded questions.
COMPREHENSIVE INSTRUCTOR'S MANUAL. Prepared by our core authors, Peter Mombourquette and Penny Farley, was developed to help with organizing your classroom presentation. It contains an extensive "chapter road map" with suggestions on ways to maximize the use of in-chapter pedagogy, includes concept checks, lists key terms, and provides solutions to the part cases questions.
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