The Canadian 2026 Release of ABC’s of Relationship Selling through Service reflects the evolving nature of sales in a post-pandemic world, where professionals navigate between remote, face-to-face, and hybrid approaches to building client relationships. The 2026 Release emphasizes technological …
ABC's of Relationship Selling Through Service explores the basic fundamentals of selling from a Canadian perspective. Futrell provides students with the foundation for understanding the entire selling process including selling as a profession, preparation for relationship selling, the relationship s…
Hunt/Deitz/Hansen Professional Selling is developed for today’s instructors to inspire and motivate tomorrow’s leaders, because everyone is a salesperson. Sales is at the heart of modern business.? Understanding and using aspects of sales to improve for-profit businesses, not-for-profit organiz…
Selling: Building Partnerships, remains faithful to the original goal of the product since its first edition—that instructors don't want to teach the history of selling, rather they want their students to know how it is done. While many things have changed, students still need to practice newly le…